Mudra Institute of Communications Placement 2025: Highest Package, Average Package, Top Recruiters

Highlights

The placement season saw participation from 92 companies, including 52 new recruiters, reflecting growing industry interest. Key sectors represented were FMCG/FMCD, Media, OTT & Sports, Consulting, Tech, BFSI & Fintech, and Consumer Tech. New companies added this year expanded opportunities in digital marketing, product management, and analytics, enhancing the diversity of roles offered to students.

Students were offered roles primarily in marketing, brand management, consulting, digital strategy, and analytics. Placements spanned major Indian cities and included some international opportunities, especially in sectors like FMCG and consulting. The institute’s strong focus on strategic marketing and communication equips graduates for leadership roles across diverse industries such as e-commerce, media, and financial services.

Year-wise Placement Trends

MICA Ahmedabad has consistently maintained a 100% placement rate from 2022 through 2025, reflecting strong industry trust and student preparedness. The highest CTC has shown a steady increase, reaching ₹40.91 LPA in 2025, while average and median packages have remained robust around ₹19 LPA. FMCG continues to be the dominant recruiting sector, with a growing number of companies and diverse roles offered each year.

Key Observations

• The placement percentage has consistently been at or near 100%, demonstrating excellent placement support and student employability.
• The highest CTC peaked in 2021-22 at ₹57.51 LPA but stabilized around ₹35-41 LPA in subsequent years, indicating a strong but sustainable salary trend.
• The FMCG sector remains the top recruiter, complemented by companies from consulting, e-commerce, media, and technology sectors, reflecting diverse opportunities.
• There has been a notable increase in Pre-Placement Offers (PPOs) by 17% in 2024-25, highlighting successful summer internships and strong industry engagement.
• The number of recruiting companies increased to 92 in 2024-25, with 52 new recruiters joining, expanding the variety of roles and sectors available to students.

Salary Statistics 2025

MICA Ahmedabad maintained a strong placement performance in 2024-25 with 100% final placement for its PGDM batch. The highest domestic CTC rose to ₹40.91 LPA, reflecting growth in high-value roles across sectors like FMCG, consulting, and tech. The average CTC remained steady at around ₹19.22 LPA, with a median of ₹18 LPA, indicating consistent salary trends aligned with industry demand.

Package Summary

CTC Distribution

Sector-wise Average CTC

Top Recruiters 2025

MICA Ahmedabad's 2024-25 placements saw participation from 92 recruiters, including 51 new companies, reflecting a diverse mix of industries such as FMCG, Consulting, BFSI, IT & Analytics, and Conglomerates. FMCG emerged as the leading sector in terms of offers and packages, while consulting and tech firms also showed strong presence. The institute maintained a 100% placement record with an average CTC of ₹19.22 LPA and a highest package of ₹40.91 LPA.

Recruiter Statistics

Consulting

Accenture, Deloitte

Banking & Financial Services (BFSI)

HDFC Bank, ICICI Bank, Kotak Mahindra Bank, Mastercard

IT & Analytics

Google, IBM, Cognizant, Tata Consultancy Services (TCS)

FMCG & Retail

Amul, Coca-Cola, ITC Limited, PUMA, Titan, L'Oréal, NIVEA, Himalaya, Johnson & Johnson, Flipkart, Samsung Electronics

Conglomerates & Others

Aditya Birla Group, Tata Steel, Reliance Industries, Vedanta, Usha

Top Offer Makers

Sector-wise Placement Distribution

The MBA batch of 2024-25 at MICA Ahmedabad saw a diverse sector mix with FMCG emerging as the dominant sector in terms of the highest number of offers and top packages. Other significant sectors included Consulting, BFSI, IT/Tech, and FMCD, reflecting MICA's strong alignment with strategic marketing, communication, and analytics roles. The institute maintained a 100% placement record with an average package around ₹19.2 LPA and a highest package exceeding ₹40 LPA.

Sector Trends

• FMCG continues to be the top recruiting sector, offering the highest number of roles and packages, reflecting MICA’s strength in marketing and brand management.
• There was a 17% increase in Pre-Placement Offers (PPOs), indicating strong internship-to-job conversions across sectors.
• New roles such as Founder’s Office/CEO Office Strategy and Technology Consulting Analyst expanded career opportunities beyond traditional marketing roles.
• The average and median salary packages remained stable around ₹19.2 LPA and ₹18 LPA respectively, despite economic challenges.

Role-wise Placement

MICA Ahmedabad's MBA batch of 2024-25 achieved 100% placement with a strong focus on strategic marketing, communications, and related domains. The majority of students were placed in Marketing & Sales roles, followed by significant representation in Consulting, Finance, and Operations functions. The institute also saw new roles emerging in Founder’s Office/CEO Office for Strategy, Technology Consulting, and Growth Strategy, reflecting a broadening of career opportunities.

By Function

Top Roles Offered

Summer Internship & PPO

MICA Ahmedabad's summer internship program for the 2024-26 MBA batch achieved a 100% placement rate with a record highest stipend of ₹5.76 lakh for a two-month internship. The average stipend rose by 7.5% to ₹1,61,534, reflecting strong industry demand, especially from FMCG, IT/ITES, BFSI, and consulting sectors. The institute also saw a 70% increase in pre-placement offers (PPOs) from summer internships, highlighting successful conversions into final placements.

Summer Internship Statistics

PPO Statistics

Top Internship Recruiters

FMCG companies dominated the internship recruitment with top recruiters including Google India, Accenture Strategy & Consulting, CK Birla, Flipkart, IBM, Hindustan Unilever, ITC, MasterCard, L’Oréal, Nivea, PUMA India, The Coca-Cola Company, Titan, Infoedge, Sentisum, and HSBC.

Placement Process

The placement process at MICA Ahmedabad typically begins after the completion of the academic year, with companies visiting the campus for recruitment drives. The process includes pre-placement talks, followed by multiple rounds of interviews, ensuring 100% placement for the batch. The institute maintains strong industry connections, especially in FMCG, marketing, and communication sectors, facilitating high-value offers.

Placement Calendar

Selection Process

1. Resume Shortlisting
2. Online Test (may include psychometric and aptitude tests)
3. Interview Rounds (Group Exercise, Personal Interview, and sometimes case studies)

Placement Policies

• Dream Offer Policy: MICA follows a policy where students securing a "dream offer" (high-value package) may be restricted from further participation in the placement process to allow equitable opportunities for others.
• Eligibility: Only students who have successfully completed their academic requirements and internships are eligible to participate in the placement process.

MICA - The School of Ideas Ahmedabad vs Competitors

MICA Ahmedabad is a premier institute known for its focus on strategic marketing and communications, positioned among the top private B-schools in India. It is compared here with XLRI Jamshedpur and MDI Gurgaon, two leading private management institutes with strong brand value, robust placements, and similar NIRF ranking tiers, making them suitable peers for comparison.

Placement Comparison 2025

Key Differences

• MICA - The School of Ideas Ahmedabad: Specializes in marketing and communications with a creative edge, offers strong niche placements in marketing, advertising, and digital sectors, and has a slightly better ROI due to lower fees.
• XLRI Jamshedpur: Known for its HR and general management programs, consistently ranks higher in NIRF, offers higher average and highest CTC, and has a broader industry reach.
• MDI Gurgaon: Top-ranked private B-school with strong corporate connections, excellent placements across sectors including consulting and finance, and slightly higher fees impacting ROI.

Verdict

MICA is ideal for students focused on marketing, communications, and creative industries seeking good ROI and specialized education. XLRI suits candidates aiming for leadership roles in HR and general management with a premium on brand and placements. MDI Gurgaon is best for those targeting diverse sectors like consulting and finance with strong industry exposure and a slightly higher investment.

ROI Analysis

MICA Ahmedabad offers a premium education in strategic marketing and communication with a strong placement record, making it a valuable investment for students aiming for high-paying roles in FMCG, consulting, and media sectors. The institute's 100% placement rate and average package of around ₹19.2 LPA reflect excellent returns relative to its fee structure.

Cost Breakdown

Returns

Worth It?

The investment in MICA Ahmedabad's PGDM program is justified given its consistent 100% placement record and strong average salary packages exceeding ₹19 LPA. While the total cost is on the higher side, the quality of education, brand value, and access to top recruiters in sectors like FMCG, consulting, and media provide substantial career growth opportunities. Scholarships covering 25% to 100% of tuition fees are available for meritorious and needy students, improving affordability.

Placement Cell

MICA - The School of Ideas, Ahmedabad has a dedicated placement cell that actively facilitates 100% placement for its students by connecting them with reputed companies across sectors like FMCG, media, consulting, and technology. The cell organizes workshops, seminars, and training sessions to prepare students with industry-relevant skills and supports them through internships and pre-placement offers. The placement process sees participation from over 90 recruiters annually, including many new companies, ensuring diverse and lucrative opportunities for graduates.

Contact Details

Placement Support

• Mock Interviews
• Resume Building
• Aptitude Training

Alumni Network

MICA - The School of Ideas Ahmedabad has a strong and vibrant alumni network with over 5,000 graduates actively working across diverse sectors such as FMCG/FMCD, eCommerce, research & analytics, media & entertainment, and customer technology. The alumni community is well-connected globally, contributing significantly to leadership roles in marketing, branding, and digital communications.

Alumni Statistics

Notable Alumni

Alumni Engagement

• Mentorship Programs: Alumni actively mentor current students, providing career guidance and skill development support.
• Guest Lectures: Alumni frequently return to campus to share industry insights and experiences through guest lectures and panel discussions.
• Regional Networks & Events: MICA organizes alumni meetups and events globally, including the annual MICA Weekend, fostering strong community ties.

Placement Reports

Official Placement Page: https://www.mica.ac.in/placements/

Placement FAQs

What is the average package at MICA - The School of Ideas Ahmedabad?

The average package at MICA Ahmedabad for the 2024-25 batch is around ₹19.22 LPA, with a median package of ₹18 LPA. The top 25 students secured an average package of ₹31.74 LPA, reflecting strong salary growth in recent years.

Which companies offer top packages?

Top recruiters offering high packages include Google, Accenture, Cognizant, Titan, Ola, Flipkart, Samsung, Puma, Hindustan Unilever, ITC, MasterCard, L'Oréal, and Nivea. The highest package recorded was ₹40.91 LPA.

What is the placement rate?

MICA Ahmedabad maintains a 100% placement rate for both summer internships and final placements, ensuring all students secure roles before graduation.

Which sector pays the highest at MICA?

The FMCG sector is the highest-paying and top recruiting sector, with offers reaching up to ₹35.5 LPA and the highest summer internship stipend of ₹5.76 lakh for two months.

Are consulting roles available at MICA?

Yes, consulting roles are available and well-represented, with consulting and tech sectors offering average packages around ₹29 LPA and significant internship opportunities.

What about international placements at MICA?

MICA offers international placements with packages reaching up to ₹58.2 LPA, though the majority of placements are domestic, especially in FMCG, media, and consulting sectors.

How do marketing placements compare to finance roles at MICA?

Marketing and communication roles dominate placements at MICA, given its focus, while finance roles are fewer but present mainly in BFSI and fintech sectors with competitive packages.

How important is the summer internship at MICA?

Summer internships are crucial at MICA, with 100% internship placement and a 17% PPO (Pre-Placement Offer) conversion rate, often leading to final job offers.

What is the average and highest stipend for summer internships?

The average summer internship stipend is around ₹1.61 lakh for two months, with the highest stipend reaching ₹5.76 lakh, reflecting strong industry demand for MICA talent.

What is the PPO conversion rate from summer internships at MICA?

The PPO conversion rate at MICA is approximately 17%, indicating that a significant number of students receive pre-placement offers based on their summer internship performance.